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The Customer Success Hub
Strategies for your SaaS Success, Adoption & Retention
How evergreen content helps your B2B business
Evergreen content is the workhorse of your website. As it addresses your prospects’ questions, it consistently drives traffic to your website. The topics show your readers what you specialise in. Evergreen content is always relevant, easy to read and educational. Like plants that structure a garden throughout the year, your B2B evergreen content puts in the work for you daily.
Should your company have a blog?
A properly configured company blog can help you attract new leads, retain existing clients, and even encourage brand loyalty among your current customers.
Don't you think that's worth the effort?
Copywriter vs. content writer- who should you hire first?
Both content writers and copywriters produce content, but their intentions are different.
Write like an accountant, not a creative
How come that some people produce content at an alarming rate and you are still struggling? What has to change?
Don’t be a stranger.
Do you want a blog that attracts clients- in your brand voice? A blog that reflects you and your services or product?